We are a design studio creating stories for brands that want to make a connection. We believe successful brands are powered by convincing creative that makes you feel something. Using strategic storytelling and rigorous design, we craft brand worlds with authentic details designed to move your audience: into feeling and into action.

Studio—Don

Services

  • Strategy
  • Naming
  • Identity
  • Art Direction
  • Packaging
  • Digital
  • Environmental

Purpose

Founded by Rose Gordon and Thomas Seddon, Studio—Don exists to say something definitive and different to the branding world. Having experienced our share of cynical design and toxic workplaces, we have strong feelings about what creative direction and studio culture should be. Our purpose is to boldly use our voice to communicate our unique stance on these themes. In this way we’ll create better work, in a kinder and more sustainable way, in unity with our people: clients and the creative community.

Purpose

Process

We celebrate and synthesise the different energies within our team and our process is defined by them. In other words, our people guide the process. We’re resolute but kind, conceptual but grounded. We believe that without strategy we’re nothing, that powerful design starts with powerful words. We pay particular attention to the incidental details. We’re systematic but fluid, always asking: does this feel right? We believe that the metric of success is happiness, and with happiness comes extraordinary work.

Process