Re Place is a wellness concept in Notting Hill that champions the forgotten in fitness: rest and recovery. Featuring body rolling machines, a meditation pod and coffee bar, they work hard to ensure no-one feels forgotten, making their culture a reflection of their attitude to rest.

Studio—Don
Studio—Don

Services & Details

  • Identity
  • Signage
  • Art Direction
  • Digital
  • Wellbeing
  • Hospitality
  • Female Founder

Inspired by this, we took the punctuation space of ‘Re Place’ – an often overlooked element – and highlighted it using overlapping geometric shapes that represent hard muscle meeting the soft body roller. The accompanying graphic style goes further to emphasise these punctuation spaces through a series of glyphs that sit within the type, giving the identity a precise yet expressive feeling.

Project Images

Re Place
Re Place
Re Place
Re Place
Re Place
Re Place
Re Place

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